"Since When Did Caring Become Uncool?"

"Since When Did Caring Become Uncool?"

    30-Jun-2026
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                                          "Since When Did Caring Become Uncool?"
 

At this point, I think “I’m just a chill person” has become one of the biggest lies our generation tells itself. We’ve all met someone who claims they don’t care about anything. They say “it is what it is” after getting ghosted, act completely unbothered when things go wrong, and somehow make it seem like nothing ever affects them. Then you find out they’ve checked someone’s Instagram story ten times in one day, and the whole chill image starts to fall apart.And if we’re being real, a lot of us have probably been that person. Somewhere along the way, caring became embarrassing. Being attached to someone feels risky. Double texting feels like a crime. Admitting you’re upset about something can feel worse than being upset in the first place. Expressing your true emotions might feel like you are burdening the other person unnecessarily. The goal seems to be looking unbothered at all times, even when you’re clearly bothered.

 

caring 

Social media definitely plays a role in this. Every other meme is about emotional unavailability, avoiding difficult conversations or pretending not to care. That’s why they do so well. People relate to them. Most of us laughed at a post and immediately sent it to a friend because it felt a little too accurate. After seeing the same jokes over and over again, it’s easy to start treating emotional avoidance like a personality trait.I noticed a lot in college. Whenever something genuinely bothered someone, the first response was usually a joke. A situationship became content for the group chat. A bad day became “character development.” Someone getting their heart broken somehow turned into a collection of Instagram notes and reposted reels. We got really good at laughing about our problems. Dealing with them was a different story.

The problem is that feelings don’t just disappear when we ignore them. You tell yourself you’re over something, but somehow you’re still thinking about it weeks later. You insist you don’t care but one dry text changes your mood for the rest of the day. You say you’re emotionally detached, but your screen time report tells a completely different story. You know exactly what I’m talking about. I think there is a huge difference between being chill and being emotionally unavailable. Being chill means not letting every small convenience ruin your day. Being emotionally unavailable is acting like nothing affects you, even when it clearly does. One comes from confidence, the other comes from avoidance. From the outside, they look almost identical, which is probably why people mix them up all the time.

A lot of people treat caring like it’s a weakness, but I don’t think it is. Caring about your friends, your goals, your relationships, your family or even a person who takes six hours to reply is a pretty normal human experience. Nobody wins an award for pretending they don’t have feelings. If anything, pretending takes more effort than just admitting something got to you. So the next time you catch yourself saying, “I’m just a chill person,” take a second and think about whether that’s actually true. I know I’ve used that line before when I was trying to convince myself I was fine. Most people aren’t completely chill or completely dramatic. We’re usually somewhere in the middle. We’re posting “it is what it is” while rereading the same text five times, acting nonchalant while our friends get the full breakdown in the group chat. That’s probably the real Gen Z experience- not being unbothered, but pretending we are while caring way more than we let on.


-Maitrayee Repal